Lead generation service

Acquire ambitious leads who are actively gathering information for product introduction gathered in specialized media

Request for materials/ contact

Online promotion by ITmedia
Services
Lead generation service

Consultation/ contact

Total support from content creation to lead acquisition and utilization

Lead acquisition unit price	Number of companies using	Number of delivered leads	number of readers	Service operation results

From 4,000 yen	500 companies per year	Over 200,000 per year	Approximately 1.82 million people	15+ years

Service strength
Flow of lead acquisition campaign
Lead activation option service
Case studies

Are you having these issues?

Efficient acquisition of target audience

Number guarantee × attribute guarantee
Can be implemented at any time

I don't have content for lead generation, I can't create it

Support from article type, PDF, video content creation

Poor utilization of acquired leads

Develop a wealth of options to support lead utilization

Efficient acquisition of target audience
▶ Guaranteed number of cases × Guaranteed attributes, can be implemented regardless of time

We provide a guaranteed number of leads with the attributes that your company requires.
Even if you are using it for the first time, you can secure target leads efficiently and reliably.
*Some services are based on performance rewards.

There is no content for lead acquisition, and it is not possible to create it ▶ Support from article type, PDF, video content production

We support the production of white papers, videos, etc., including editorial tie-ups with the cooperation of editorial departments who are familiar with market trends and readers' interests. In addition, with the exception of some products, the content you create can be used for secondary purposes on your company's website, etc.
* It is necessary to apply for the “Content Production Option for Lead Acquisition”.

Unable to make good use of acquired leads ▶ Developing a wealth of options to support lead utilization

We also have a full range of services that lead to the next step through continuous communication with acquired leads, such as collecting additional information, automating import work, and acting as primary follow-up.
*Application for "Lead activation option service" is required.

In addition, we aim to provide leads with accurate information and carry out "profile quality improvement activities" throughout the year.

Request for materials/ contact

Flow to lead acquisition

STEP01 Proposal

・Hearing
* We will ask you about the segment conditions for acquiring leads, the content you have, your budget, etc.
・Designing and proposing optimal lead acquisition campaigns

STEP02 User registration/content preparation

・Registration of the person in charge who acquires personal information
*When using for the first time, it is necessary to register necessary items such as company information from the management site.
・Content preparation for lead acquisition
*Creation of introductory texts for white papers and webcasts, coverage and production of article advertisements, etc.
*Please cooperate in filling out the hearing sheet so that we can match your appealing points, etc.

STEP03 Get lead information

・Acquire leads through measures centered on e-mail induction
* Acquired leads can be downloaded daily from the management site
・After reaching the number of guarantees, download the lead information that will be the final deliverable
*The lead acquisition campaign will end when the guaranteed number is reached.

Use of various Lead activation option service

We are developing various options that smoothly connect acquired leads to nurturing(customer development) measures and sales activities.

Questionnaire customization

It is possible to obtain information that can be used as a reference for prioritizing leads and follow-up calls, such as business issues and requests.

Lead customized delivery service

Eliminate the hassle of importing leads into your company's MA/CRM

Telemarketing

Prompt contact with acquired leads is possible by proxying the primary follow-up

ABM report

Eliminates the problem of not knowing which companies to approach in order to find projects efficiently

Request for materials/ contact

lead generation service use cases

Vector Japan Co., Ltd.

Achieved a 30% conversion rate to business negotiations by acquiring leads aimed at developing new business areas.

Case studies

Cybereason G.K.

The leads I get from ITmedia Inc. are easy to screen and the quality is very good.

Case studies

FAQ

Q . How is the number of leads that can be acquired determined?
APlease contact us as it will vary depending on the number of contents, conditions (specified attributes), and lead acquisition period. We will show you how many you can get.

Q . How will the posted content be viewed by reader members?
AThere are many people who browse from mail magazines and media announcements. In addition, there is also inflow via search.

Q . What kind of approach can you take with the acquired leads?
AWe have obtained permission to provide information by e-mail, telephone, and mail when viewing content, so various approaches are possible.
By using the Lead activation option service, you will be able to smoothly connect to sales activities.

Q . Are customers who do not work for my company or companies, and leads registered with incorrect information subject to billing?
ALeads that are clearly erroneous in information are excluded from the guaranteed number count. is delivered.

If you want to acquire many leads in a short period of time, it is also effective to use our online exhibition / sponsored webinars.
Please check the schedule below.

online exhibition / sponsored webinars hosted by ITmedia