Advertorial article
Leveraging the characteristics of specialized media to efficiently attract readers
Our specialized editorial staff use their knowledge to suggest article content that will enhance readers' understanding.
This will lead to increased awareness and branding.
ADVERTORIAL ARTICLE
Planning and editing by editors who know their readers
Effective reader guidance
PV Guarantee
Detailed reporting
You can expect such an effect
Confidence by posting on specialized media
Gain understanding of products and services by reading articles
Editor-created content available at a later date
Contributes to the evaluation of your site because it will continue to remain even after the article is published
Reference material:
[ITmedia reader interview published] Read the article and hear about the process that led to the product introduction
[ITmedia reader interview published] Read the article and hear about the process that led to the product introduction
Planning and editing by editors who know their readers
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Editors who write and edit articles published in the media use their knowledge to propose content that will enhance readers' understanding, and are involved in the production process right to the end. |
Effective reader guidance
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We combine advertising that takes advantage of the characteristics of our sites with targeted delivery that utilizes reader behavior data to efficiently attract reader views. |
PV Guarantee
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We offer a menu that guarantees the number of page views. We are committed to the numerical goals of the campaign. It is also possible to resume directing users to tie-up articles whose posting period has ended. |
Detailed reporting
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After the posting period ends, we will provide you with a report that lists the PV/UB as well as the names of the companies that viewed your ad. This allows you to properly evaluate the effectiveness of your ad and use it for your next campaign. |
Types of advertorial article
Coverage article
Specialized media will help you to "expand awareness" of products and services and "promote understanding" that explains how to solve problems.
Dialogue article
We will write and post the message sent by the customer directly and in an easy-to-understand manner in the form of a dialogue.
Interview article
We will present to the reader in an easy-to-understand manner in the form of an interview how to tackle the problem.
The above types of advertorial article are just examples.
There are many other examples besides the above, so please contact us for details.
There are many other examples besides the above, so please contact us for details.
Flow and schedule for implementation
The schedule for publication will be provided separately after application. Please contact us for details.
*It will take approximately one and a half months from application to start of posting.
Customer interview
AVer Information Inc.
Introducing media usage strategies that utilize advertorial article advertorials to achieve "7 times sales" from the absence of marketing
Polycom Japan
Introducing Poly's efforts to achieve lead acquisition at a low unit price, which is nearly five times the expected lead acquisition through challenges that are not bound by preconceived ideas.
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CONTACT
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3-12 Kioicho, Chiyoda-ku, Tokyo
(Reception 13th floor)
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